At a press conference in Dublin today Vodafone launches something called the “Sure Signal” product. It’s marketed as a service to boost the 3G signal in your house or office.
Sounds good doesn’t it?
Well yes and no…
I had a look at the website and spotted this:
“Sure Signal is really easy to setup. Just plug it in and connect it to your broadband modem and we do the rest.”
So what really happens is that Vodafone uses your broadband connection (the one that you pay for) to route their traffic and you pay for this service…
Interesting to notice how mobile broadband which for years has been touted as the be-all-and-end-all of the future of broadband is now falling back on wired broadband to provide the network capacity that they lack. The same can be seen with the increasing data-offload from 3G networks to WiFi networks